After 17 years of detailing and waxing Ferrari's, Lamborghini's and many other exotic automobiles two issues come to the forefront. The first one is color. Ninety percent of clients call because they have a black car. They don't offer this information at first but I always ask... “How long have you had your “black car” ?” The conversation almost always focuses on the “black car” and how it has lost its original liquid shine. Black paint can be tricky but once it has been restored properly and washed the right way, there is nothing like having the confidence of owning a black car. Mirror finish black paint is the dream of many and I can help you achieve that vision. 

The second issue that concerns many is durability as in how long does the wax last ?

Many factors affect durability. ....

• Has the car's paint been properly prepared / cleaned for maximum adhesion of wax ?
• Does the “wax” have Natural Carnauba or Synthetic chemicals?
• Where is the car parked on a daily basis ?
• What kind of wash products are used when it is washed ?
• Do you use a drive through car wash or a hand wash ?
• Do you use a car cover on your car ?
• Do the roads you drive on use salt or some other corrosive material in the winter time?
  

Car Wax Characteristics

In trying to define the BEST CAR WAX there are several characteristics the need to be discussed before arriving to the “Ultimate Car Wax” decision and choice. It is then and ONLY then that we can put our own personal stamp of approval on ti.

1) Durability
Carnauba wax has been the choice of many since the beginning. http://www.wisegeek.com/what-is-carnauba-wax.htm“
Carnauba wax is a botanical product used in a large number of industries. Sometimes called the “Queen of Wax,” carnauba wax has a much harder melting point than other waxes, and is also extremely hard. This makes it ideal for creating extremely strong coatings for floors, automobiles, and other things which see hard wear. In addition, carnauba wax appears in candies, polishes, varnishes, cosmetic products, and in many other places. Although carnauba wax has largely been replaced by synthetics, it is still produced and used in many parts of the world. A Brazilian tree formally named Copernicia prunifera and otherwise known as the fan or carnauba palm is the source for carnauba wax. The palm has broad fan like leaves attached to toothed stalks. In hot, dry weather, the plant secretes wax to protect the leaves from damage. People who want to collect the wax dry the leaves and then beat them to dislodge the yellowish to brown waxy coating, which usually flakes off. The wax is refined and bleached before it is used. Carnauba palms can live in extreme environments because of their protective wax coating, making them an excellent choice of crop for farmers working with poor soil and weather conditions.
A temperature of 172 degrees Fahrenheit (78 degrees Celsius) is required to melt carnauba wax. It is also not readily soluble. Water cannot break down a layer of carnauba wax, and only certain solvents can, usually in combination with heat. This means that carnauba wax is highly durable. Used plain, it can make something waterproof and wear resistant. Combined with things such as tints and dyes, carnauba wax can be used to create an enduring colored polish. Eventually, hard wear will strip carnauba wax from most surfaces, but a fresh layer can be reapplied. In older homes with hardwood floors and fixtures, carnauba wax was probably used as a conditioner at some point.
The substance is often used instead of or in combination with other waxes because of how strong it is. Many surfers, for example, use waxes for their boards which integrate carnauba. It is also used to coat paper plates, dental floss, and as a vegetarian alternative to gelatin. In the pharmaceutical industry, carnauba wax frequently appears as a tablet coating, and it appears in a number of packaged foods. Unlike many other waxes, a carnauba wax finish will not flake off with time, it will merely become dull. This makes it ideal for locations in which a flaking finish would look unsightly.”

In its raw form, Carnauba wax is hard as a rock. Many car waxes now claim to have a high carnauba wax content that is now able to be spread due to a chemical process / breakthrough. One such wax is P21S. It also claims that the wax is best when it is applied in a “thin film”


Other waxes combine carnuba with oils from other trees for durability. Many oils have been used such as bananna oil or coconut oil as well as wax from bees.

One would think that it probably goes without saying that if you have an expensive automobile you would want the best top rated ultimate premium Concours wax on the market. This can never be the furthest from the truth ! I have been shocked to see people washing their Rolls Royce Phantom with a natural sea sponge and dish wash detergent ... OUCH ! Somehow they think that one of the most expensive automobiles in the world uses a bulletproof paint that can handle anything. Wrong again !

I have used MANY waxes / polishes in the past. It is when I came across the Image 10 Finish Cream that I was astounded ! A Mirror Finish that looks like someone has just wet-sanded the car is the best I can describe it. I am continually buying and using car waxes / polishes as I want THE BEST product on the market. The Image 10 Finish Cream in my opinion has UNSURPASSED results !

Here are some articles from the Image 10 website

www.image10finish.com  - backed by science !

In March of 1999, Nippon Paint concluded 4 years of extensive tests comparing IMAGE 10 to leading car waxes and polishes. They concluded their tests with the following conclusion:

 "As you are aware, Nippon Paint is one of the world's leading authorities in the automotive, marine and industrial paint industry. As the oldest paint manufacturer in Asia, we have a responsibility to produce nothing but the finest paint finishes in the world. "I am pleased to report, that after 4 years of application and testing of your IMAGE 10 product line, the performance is, without question, unparalleled for DOI [distinction of image], surface tension, duration of protection, depth of shine and acid rain protection."

In the Spring of 1995, Allied Laboratories, LTD., conducted extensive tests comparing IMAGE 10 to the 12 leading car waxes and polishes of the day (according to a Consumer Reports article circa 1994). The extensive tests were performed by Dr. Irving I. Domsky and Dr. Ya Mazo of Allied Labs. They concluded: "[Of] the three (3) most critical testing criteria* of the nineteen (19) tests conducted...We found IMAGE 10 to be the ONLY product in which the outcome of these three (3) test categories resulted in an EXCELLENT rating...IMAGE 10 ranked superior to all other products in the remaining 16 test categories...your products may very well have the finest ongoing maintenance qualities available in today's marketplace." * The 3 most critical testing criteria in this test were durability & longevity, brilliance, and application & removal.

Issues arising from a "Natural" Carnauba Wax....

Carnauba wax is an all natural product which used to be the main ingredient found in many of the premium top rated car wax. Pure Carnauba wax in its natural form is hard as a brick. If you read a product that says 100% Carnauba wax /polish it is NOT true ! To process it is labor intensive and therefore adds a significant amount of overhead to the final price. Adding to this is the fact that the best Carnauba wax or polish will only be durable and last at best 4 months ! Thats it ... That is in the best garage kept conditions. Caurnauba has a temperature point where it begins to disintegrate. Many people speculate on what this temperature is. If you are driving a car on a sunny day and then park it in the direct sun, the chances of the product melting away are greatly increased. The heat generated from the sun as well as the heat generated from the engine will practically help that “just waxed” car need another wax soon Properly applying the Carnauba wax is another factor in ensuring durability which will be discussed further in a later segment .

You may have noticed in the past 5 years many of the top 10 car waxes have shied away from using this all “natural” product. A top rated professional car wax is ideal if you want the BEST for you collector car but if you have a daily driver that is constantly subjected to the elements then a middle of the road synthetic wax is best . With Image 10 Finish Cream you have the best of both worlds.. It is a "man made" Carnauba wax that has the characteristics of the natural product but the durabilty of a synthetic product

When looking for a wax for your car or a detailing company to detail your car it can best be defined into 3 categories

1)What type of car you are driving

2)The amount you are willing to spend

 3)The condition you are willing to keep the car in

The best car wax in the world can be washed off and ruined within days. Likewise the best polishing and auto detail job can be ruined within days if you aren't aware of how to take care of the paint. It is our goal to not only show you HOW to get the Mirror look finish but to also properly maintain it.

See for yourself..... scroll to the top and hit the showroom button... Watch the youtube video and get the discount code to purchase the Image 10 Finish Cream. With a 100% money back guarantee you truly have NOTHING to lose ! No matter what type of car wax is used, natural Carnauba, Synthetic polymer or a Premium hand crafted Concours wax, proper preparation of the foundation is tantamount to any long lasting professional looking paint finish.

Stay tuned for proper paint prep ....

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